The Power of Personalization
The ultimate goal for any company, whether you’re talking online or off, is to provide a user with an experience that completely aligns with their…
If You Build It, They Will Come ...
Many online entrepeneurs believe that simply "launching" a website for their online business is the key to instant success. Many online businesses…
Coming Through in the Clutch Lands Echidna on a Global Leaders List
There’s an old adage, often used in sports, that says someone or something has “come through in the clutch.” That usually means that you’ve been able…
Get Ready to Ride the Google Wave!
Late last week Google unveiled what they consider the future of online communication - "Google Wave". The service seems to combine Gmail and Google…
Creating Effective Online Presentations
Today, more and more presentations and training sessions are moving online. Having these materials online cuts down on travel and distribution costs…
Stylebot Me! (and Web Accessibility)
I recently read an article on Mashable.com talking about “Stylebot”. Stylebot is an extension of Google’s browser, Chrome, and allows you to access…
Flash and Your Target Audience
In a recent blog we discussed the advantages and disadvantages of using images or Flash as part of your website’s navigation structure. SEO Search…
Canada Pooch Digging Up New Customers
Northern partnered with Canada Pooch to reach new customers and grow the brand through automatic placements on Facebook, and achieved outstanding results.
The 5 Most Common Consent Compliance Mistakes (and How to Fix Them)
Guest Author: Scotty Hagen Time and time again, I stumble into the same scenario when meeting with a client: most think they’ve got consent figured…
Accessibility Reports: Context, Quality, Cadence, and Value
Is my site accessible? And how can I prove it? These are the questions that a vast majority of our clients pose when it comes to WCAG compliance –…