Can Your Phone Augment Reality?
Last week I was introduced to Layar, which is a Mobile Augmented Reality Browser. Layar combines GPS, camera, and compass technology to identify your…
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Tales from the Technology Graveyard ...
The iPhone, iPods and Blu-ray players are all new technologies that have touched our lives, but what about the innovative products that didn’t make it…
The Google Phone (gPhone) Cometh ...
Is the wait finally over for the Google mobile phone? Leaked only a few days ago - Google is doing it again, and making us rethink how we access…
How Do I Know If An AdWords Campaign Will Work For Me?
The simple answer – if you’re looking to reach a target audience using specificity, keywords, key phrases and location targeting – Google AdWords is…
Social Media Best Practices
Social Media is everywhere and it is starting to play a major role in the workforce as part of a company’s marketing strategy…the question becomes…
Has Social Media Changed the Landscape of Business?
Well, if your city is anything like ours, your local, self-proclaimed Social Media Gurus are telling you just that. But, in actuality, business hasn't…
Echidnas Flocking to Baltimore for DrupalCon
To paraphrase Edgar Allan Poe, "Tis some Echidnas tapping at the Baltimore Convention Centre door -- only this and nothing more." That's right, this…
User Experience and Mass Transit Websites: Planning a Better Experience
So, how do you know if your transit site is any good? In the first part of our series we talked about the importance of open source - how open data…
Canada Pooch Sniffs Up Black Friday and Cyber Monday Success
Northern developed a comprehensive paid media strategy that contributed to an impressive increase in in-store revenue coupled with a lower cost per sale, effectively helping Canada Pooch realize conversion and revenue goals for Black Friday and Cyber Monday (BFCM) 2021.
Customer Service
Customer service is defined as “the provision of service to customers, before, during and after a purchase.” We all know how we feel when we receive…