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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Key Non-Visual Signs for Visually Impaired Online Navigators

Following Jay's post, I've been thinking a lot about what "sign posts" I use to find my way around a site. In the "real world," I use cardinal…
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Echidna Blog

What is Google Places?

When you’re looking for a business, product or service where do you search first? Do you turn to the phone book, the newspaper or do you search online…
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From Leads to Conversions: Wharton’s Executive Education Website Redesign

Need to Know The Wharton School’s Executive Education website created barriers for corporate users customers trying to register teams for educational…
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Northern Commerce & Fanshawe College Pioneer Shopify Web Development Course

For Immediate Release: LONDON, ON – January 21, 2020 — Northern Commerce is partnering with Fanshawe College to pioneer a new course on Shopify web…
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Magento Web Development Services

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Beyond First Purchase: Leveraging Customer Lifetime Value for Growth

Most brands are sitting on a mountain of data that is under informing their growth strategies. Earlier this month, Northern’s VP Strategy, Corey…
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Echidna Blog

How Rick Springfield Predicted the Future of Internet Commerce in the Year 1983

Nostradamus? The Mayans? Carnac the Magnificent? Wiarton Willie? All fine prognosticators in their own right, but all pale in comparison to the most…
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Echidna Blog

Accessibility Matters - Empathy from Exposure

To know the right solution, you have to know the 'right' people, which makes exposure to those who people who benefit from accessible design integral…
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Don’t Question Success – Ask the Right Questions for Success

Whether you’re developing content for your company’s newsletter (either external or internal) or trying to figure out what your Web site content…
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Website Development Agency

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