I’m often asked by clients, where do I begin writing my web copy? How do I get started? Whether you’re writing for the web or you’re writing a 20 page…

"Because it's the way we've always done it..." It's not the best reason for continuing a process, but it's often the most common. But what if you…

The Holy Grail for any company, when it comes to promotion, is positive earned media -- getting your story out to the masses, through a neutral third…

In light of recent events and to support the health of our 80-plus member team, earlier this week Digital Echidna implemented a temporary all-staff…

Why does my website look different in Firefox and Internet Explorer? Where are my rounded corners? If you’re a web designer, developer or maybe an…

We talk a lot about Drupal here at Digital Echidna. As London's only Drupal-exclusive development firm, we have been specializing in the Drupal…

That ultimate goal of any business is to have customers use its product and/or services! Without customers you have no business. And if you have too…

Here's the thing about trends -- they tend to fizzle out. So instead of trying to catch a wave of popularity, businesses should focus on providing…

Technology is leading the charge in many marketing campaigns, but turning to old marketing methods can actually get you noticed. With people logging…

Have you ever wished that could track the number of page hits on your website? Which page on your website is most popular, how much time a user spends…