There are thousands of higher education websites out there. On many of those sites, there are often several sub-brands and sub-sites that have their…

My colleague Jay Menard has written several great posts on website accessibility and the AODA in particular. He has covered why compliance is…

It’s the bane of every social networker’s existence – how do you accurately define the return on investment for your social media activities? Business…

In my prior post I discussed the forbearance required of accessibility complainants. I will now cover the other side of the coin: the response I'd…

Your first reaction upon revisiting the fallout from Coca-Cola's #MakeItHappy campaign may be to throw up your hands and say, "Well, this is why we…

Interested in helping further the accessibility cause? Thanks to the Global Accessibility Awareness Day festivities, you can start taking your first…

Many times we have clients approach us with great ideas, but they do not have the budget to match. In a service industry, we always strive to make the…

See no evil, speak no evil, hear no evil. But maybe miss out on some good. There are those who gleefully say, "don't read the comments," when it comes…

Today's post and the accompanying downloadable graphic are inspired by a question I tend to get often - I don't understand who can see my tweets. I've…

Social Media has given businesses new ways to openly engage with today's connected consumer and plenty of businesses are beginning to understand and…