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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Home Page Not Dead, But It Can Suffer from Drive-Bys

The Home Page may not be dead – but it's certainly suffering from drive-bys. A few weeks ago, the New York Times' innovation report came out stating…
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Echidna Blog

Disagreements Can Be Disagreeable, But Your So-Called Enemy May Be Your Biggest Business Ally

Deterring abuse is good. Deterring disagreement is not. And the key for businesses is learning to understand that the latter does not equal the former…
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Northern Commerce Achieves Klaviyo Master Elite Partner Status

Northern Commerce, an integrated digital solutions agency for leading brands in North America, has achieved Master Elite Status with email and SMS…
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A Back to School Style Guide for A+ Content

For many people, Labour Day not only marks the end of the summer, but the start of the "year." After all, for a quarter of our lives, we head back to…
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Lose the Crutches, Let Your Client’s Message Run Free

If you want your content to really take off, you might have to shake off a few crutches. The New York Times regularly reviews its content for usage…
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Putting Automation to Work for You and Your clients

There is an old saying that “you shouldn’t work for a computer, a computer should work for you.” I know we often get frustrated with those daily…
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Trudell Animal Health, helping clients breathe easy with effective content marketing. Trudell Animal Health partnered with Northern to develop and launch a content marketing strategy to drive organic traffic to its digital storefront.
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Napoleon’s Global Reach, Local Targeting

Napoleon has mastered global reach while delivering localized campaigns, selling through an extensive dealer network worldwide.
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Strengthening the Bones of AlgaeCal’s Digital Experience

Northern led the development of a multiplatform integration for AlgaeCal using BigCommerce.
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The Potential Cost to Business of Ignoring Accessibility

From conversion opportunities lost to negative impacts on your business’ reputation to the potential of fines, ignoring accessibility for your e…
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