Get Started With GA4: What Are Explorations?
Summary With Google planning to sunset Universal Analytics in July 2023, the move to Google Analytics 4 is imminent. Users may have noticed that GA4…
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Multiple Sites, One Search: How the City of Surrey Made Its Web Searches User-Friendly with OnPoint
Northern integrated a federated search across the City of Surrey’s many web properties, making it easier for residents to find essential information about city services.
The People in Your UX Neighbourhood
People of a certain vintage will remember the old Sesame Street song, “ The People in Your Neighbourhood.” Good ol’ Bob would sing about the helpful…
Do Your Engagements Ring Hollow?
Sometimes we use words with the best intentions but those words can lose their power and their meaning through neglect. Whether you're talking about…
Opening the Book on Closed Captioning!
We've all heard it: "Closed captioning for this program is brought to you by Company X" but have we thought what captioning truly means and what it…
Why I Go Camping with Drupal
In just a few short hours, I, along with a number of my colleagues at Digital Echidna, will be hitting the road to DrupalCamp Ohio on the Ohio State…
UX for Health Care Websites: The Hospital Foundation Website
There are a variety of ways to facilitate online donations that don’t involve intrusive pop-ups or cluttering up the homepage. This is where…
A Very Covid Christmas Amplifies the Importance of Family, Friends, and Colleagues
Every year, I share a message much like this. I talk about the joys of the holiday season and encourage you to take the time to spend it with your…
Need a Catchy Headline? Unleash Your Corporate Id
Which are you more likely to read? ‘Frankenstorm’ forecast for East Coast’ or ‘ Mainly benign weather presents the calm before Hurricane Sandy’s…
When Bad Things Happen to Good Brands
Every company wants its brand to be ubiquitous -- but there's a caveat to that. The concept that there is no such thing as bad publicity is just wrong…