The Path of Least Resistance? It's the One Your Customer Chooses so Keep Multiple Routes Open
The quickest route is always a straight line. But when it comes to delivering value to your consumers, that path might need to be a little more…
Face Time, Not Just "FaceTime" Improves Accountability, Understanding
In our digitally focused world, it's easy to fall in love with the convenience and immediacy of digital communications. And while communicating…
Growing A Local Customer Base Through Twitter
Is your Businesses interested in growing its local customer base - Advanced Twitter Search can be a powerful tool that many aren't using. Several…
Investing in Education, Community with Explode and DrupalCon
Building strong communities. It takes knowledge, collaboration, and dedication -- which is why we're so supportive of opportunities that allow for all…
We’re Down with UXC (Yeah, You Know Me!)
A little while ago, I mentioned that my title has changed. Sure, I’ve still got the content strategy gig, but what’s formalized has been my role as a…
The Opportunity to Make a Difference
You're never too old -- or too young -- to start. And when it comes to volunteering, starting younger can lead to community support becoming a valued…
Getting a Move On With Accessible Spaces
Our recent move has highlighted for me the benefits of accessible spaces, and the added benefits of thinking accessible, that make a new space a…
Recognition, Truth, Engagement - Three Benefits of an Effective Intranet
If our collective COVID-19 experience has taught us anything, it’s that having access to reliable, updated information is integral -- and, maybe even…
Obama Unveils New Presidential Web Site
In keeping with the theme that swept President Obama into the Oval Office, change has come to the official White House Web site. Almost at the instant…