Highlighting Collaboration at MidCamp
A trio of Echidnas is about to blow into the Windy City for the fifth annual Drupal MidCamp. We're committed to supporting the Drupal community and at…
PSEWEB - By the Community, For the Community
Canada’s education community is coming to the Forest City and Digital Echidna is happy to play a role in its arrival for #PSEWEB! Digital Echidna is…
The Language of Violence
From a business point of view, it’s always smart to avoid using terms and phrases that could offend a portion of your customer base -- regardless of…
Drilling Into the Importance of Client Education for UX and Content
Recently, I was under the lights at my dentist’s office. Maybe it was the hypnotic hum of the drill, maybe it was the influence of freezing, but our…
Bubble, Bubble, is the iPad for the Blind Worth the Toil and Trouble
A tablet billed as "the iPad for the blind" featuring liquid-bubble Braille output is intriguing, but is it appealing to a niche that may not be there…
Hammering Away with the Wrong Communications Tool? That's as Effective as Banging Your Head Against the Wall.
Maslow's hammer states that when all you have is a hammer, everything starts looking like a nail. It's a concept we often see in communications, but…
Thriving or Merely Coping? When Good May Not Be Good
There can be a huge difference between a “Yes” and a “Yes.” Context is everything and when you’re reaching out to customers and users for feedback…
9 Quick Link Building Wins (And the Tools to Make it Happen)
Building your backlink profile is an important part of improving your website authority. And it’s that authority that’s going to help boost your…
A Season to Celebrate
Like Alvin, Simon, and Theodore once sang, "Christmas, Christmas time is near..." With four children at home, I can attest that it's "time for toys,"…
Managing Your Online Personal Brand
Many companies are becoming skilled at marketing their corporate brand on the Internet, but are they monitoring the online personal brands of key…