Take a Look in the Mirror ...
Last week the Echidna team had a chance to break away from the office and do some brainstorming/soul searching about the future direction of our…
People Don't Like Change, but What Else is New?
Facebook is changing all of the time. People don't like change. So it’s no surprise to me that with the recent changes to Facebook, people and…
Hindsight In 2020 - New Ways to Do Business Powered by the Consistency of Change
Early morning on Mar. 14, 2020, I boarded a flight at the Erik Nielsen Whitehorse International Airport after four wonderful days in one of Canada’s…
The 3 Stages of Customer Personalization & Their Tactics
According to Deloitte’s 2022 study, brands that prioritized personalization were nearly two times as likely to have exceeded their revenue goals in…
Even More Lessons From the Fringes
When you’re communicating with anyone -- clients, potential customers, employees, or the general public -- trust is the strongest currency you can…
Northern Commerce Named One of the Best Workplaces™ for Women for Second Consecutive Year
FOR IMMEDIATE RELEASE LONDON, ON – March 8, 2022 — North America’s leading digital solutions agency, Northern Commerce, has been named on the 2022…
What It's Like Being an Echidna
Are you wondering what it is like to work at Echidna? Maybe you are interested in joining our team or you know someone who would be a great fit…
When Bad Things Happen to Good Brands
Every company wants its brand to be ubiquitous -- but there's a caveat to that. The concept that there is no such thing as bad publicity is just wrong…
A Back to School Style Guide for A+ Content
For many people, Labour Day not only marks the end of the summer, but the start of the "year." After all, for a quarter of our lives, we head back to…