What It's Like Being an Echidna
Are you wondering what it is like to work at Echidna? Maybe you are interested in joining our team or you know someone who would be a great fit…
Digital Echidna: Fostering a Culture of Caring
What is corporate culture? Is it something that’s implemented from the top down, mandated by mission and vision statements? Or is it something that…
VogueWigs, Luxury eCommerce
VogueWigs enhanced its conversion rates and delivered frictionless eCommerce using Northern's custom Magento theme and third-party integrations.
The Language of Violence
From a business point of view, it’s always smart to avoid using terms and phrases that could offend a portion of your customer base -- regardless of…
The Case for Treating Your Students Like Customers in Higher Education
One of the ideas that we face the greatest resistance to when working with higher education clients is understanding that students are customers. But…
Obama Unveils New Presidential Web Site
In keeping with the theme that swept President Obama into the Oval Office, change has come to the official White House Web site. Almost at the instant…
Eleven Steps to Help You Effectively Address and Resolve Online Accessibility Issues
While productive communication is a two-way street, the path can sometimes get rough – especially when you're dealing with potentially contentious…
The Wayback Machine ...
Have you ever wondered what your current website looked like before? The Wayback Machine let’s you travel back in time and look at archived versions…
To Use Image Links, or Not to Use Image Links...
Successful websites have a logical navigation that allows users to quickly and easily find the information they are looking for. Usability, design and…
Albany Law School, Multi-Site Digital Experience
Albany Law partnered with Northern to develop a digital experience representing all of Albany’s law centers while remaining true to their brand and providing an intuitive user experience for prospective students.