There's an old adage that states one should never discuss religion, politics, or money in polite company. But does it -- and should it -- still hold…

Chatbots are extremely efficient, give users a positive experience and lead to actions on the part of the consumer that benefits your brand. We…

Pinterest, Pinterest, Pinterest. It seems like that’s what everyone is talking about these days! But what exactly is Pinterest and should you be using…

Whether you're talking about web design, digital marketing, or traditional bricks-and-mortar-based communication, companies often fall victim to…

From a business point of view, it’s always smart to avoid using terms and phrases that could offend a portion of your customer base -- regardless of…

Common courtesy is not always that common – especially when it comes to Internet discourse. While some so-called trolls enjoy playing games with your…

In London and abroad, many companies are doing great things - but nobody seems to know or notice. The question that must be asked is: What is your…

To reach your goals, you need to have fans. But to get fans, you need to understand the nature and causes of fandom. The NHL season kicked off…