Does Knowing How to Cut With a Scalpel - Make You a Surgeon?
Social Media gives you, or your company, a unique opportunity to get your message out to the masses - but does anyone care what you are saying? Social…
Focus Your Writing
I’m often asked by clients, where do I begin writing my web copy? How do I get started? Whether you’re writing for the web or you’re writing a 20 page…
When it Comes to Web Standards and Accessibility, Being Blue is a Great Thing
If you’ve noticed your social feeds are turning blue, it’s got nothing to do with the November blahs and everything about supporting blue beanie day…
Artistic Lessons Apply No Matter What the Audience, Organization
Everyone is unique, obviously, but when it comes to facing challenges, we often have markedly similar needs, expectations, and goals. From arts to…
More Messaging Lessons from the Fringes
Word of mouth is incredibly powerful. And with the importance of social media in our lives, it's essential to your success that those words are the…
An Introduction to Sarah, Echidna's Accessibility Consultant
My colleague Jay Menard has written several great posts on website accessibility and the AODA in particular. He has covered why compliance is…
Think Before You Post
Today, everything is searchable and public if you post it online. Rarely can you completely delete an image, status update, blog or tweet with 100%…