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Echidna Blog

A Day in the Life of an Automated Tester

In web design, the developer is commonly considered the MVP of the team. After all, they make ‘the thing’! Few people consider just how many players…
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Echidna Blog

A Day in the Life of a Digital Project Manager

Being a project manager is at times similar to being a parent, or so I am told. Picture this -- it’s Sunday night and you have three kids: one kid has…
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Echidna Blog

Highlights from Acquia Engage Conference

The three of us were back at our desks this week having returned, all fired up, from the Acquia Engage conference in New Orleans. I’m back home in…
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Echidna Blog

Six Simple Ways to Help Keep Your Site Secure

Today is Data Privacy Day. What does one get or give on a celebration like this? Cake? Balloons? How about the gift of a few tips that can help you…
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Echidna Blog

How To Proceed Without In-Person Discovery

What a difference a month, or so, makes right? The old adage states that necessity is the mother of invention -- and travel restrictions and physical…
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Social media images on cellphone

Performance Branding: What It Is and How to Get it Right.

Gone are the days of laborious decision-making to determine where to focus ad spend. Finding the balance between direct response (DR) sales activation…
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Echidna Blog

How To Ask Your Visitors For Personal Info

If you're like most businesses, your website is regularly asking visitors for their personal info - as part of a registration, payment, or contact…
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Echidna Blog

All the World's a Stage - Messaging Lessons from Home County

It was a beautiful, sunny weekend here in London, ON. The perfect kind of weekend to go strolling in a park and maybe listen to a little music…
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Echidna Blog

Hurry Hard - Hitting the Button for Project Success

The eyes of the curling world are firmly affixed to our home town of London, Ontario as our friends at the Western Fair District are currently hosting…
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Echidna Blog

Our EOS Journey To Date: 5 Things To Know

Last week, the management team participated in their last EOS® planning session, thus ending our two year engagement with implementer, Preston True…
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  • Solutions
    • Digital solutions that deliver results.
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      • Paid Media & Digital Advertising
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      • eCommerce Development
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      • Google Analytics 4 & Performance Reporting
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