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Northern Commerce Funds New Digital Marketing Competition at Fanshawe College

For Immediate Release: LONDON, ON – February 13, 2020 — This month, Fanshawe College is launching the Northern Digital Marketing Challenge, an…
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Echidna Blog

Don't Want to Play? Fine, But Be Aware of the Game

You may not want to play the game, but when it comes to your business and the Web, you should at least be aware that the 'game' exists. After all…
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Echidna Blog

Is it Really Possible to Laugh Your Way to the Bank? Humour, Virality, and Business

Humour can be a powerful branding weapon when wielded appropriately. Generally when used as quick, dagger-like strikes designed to pierce the social…
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Echidna Blog

Going Social at the 2014 MasterCard Memorial Cup - How We Did It and What We Learned

Eight high-pressure hockey games, over 60 complementary events, and thousands of visitors, fans, and locals down to soak up the atmosphere of a 10-day…
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Echidna Blog

App Shows Potential of Braille in the Digital World

While most of the technical innovations that have had a profound impact on my life have been hardware-based, imagine my excitement when my newest…
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Echidna Blog

A Not-By-The-Book Guide to Copywriting and Editing

I firmly believe that if you want to improve your writing and editing skills, you have to take a not-by-the-book approach to skills development…
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Echidna Blog

Accessibility and the Charter - 35 Years Later are We Walking the Talk?

A guarantee means nothing if you don't have the will to sustain it. And while today marks a significant anniversary in our country's history, it…
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Echidna Blog

Get Ahead of Negatives to Make Positive Change

We often talk about the importance of focusing content on the “What’s in it for me?” That conversation is usually a positive one -- intended to show…
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Echidna Blog

A Common Sense Approach to GDPR Prep

“What are all these GDPR emails filling up your inbox?” -- The Guardian. “GDPR. What It Is and How Might it Affect You?” -- The Wall Street Journal.…
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Echidna Blog

How Do I Know If My Website is Drupal?

You inherited the company website when you started the job and aren’t sure what technology it uses. Or, maybe a competitor site looks slick and you’re…
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  • Solutions
    • Digital solutions that deliver results.
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      • Paid Media & Digital Advertising
      • Email & SMS Marketing
      • Search Engine Optimization
      • Performance Ad Creative
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      • User-Centric Design
      • Development & Integrations
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      • Digital Asset Management
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      • eCommerce Development
      • ERP & eCommerce Integrations
      • Custom Application Development
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      • Tag Management
      • MarTech Migration
      • Data Visualization
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      • CDP Strategy
      • Analytics Audits
      • Google Analytics 4 & Performance Reporting
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    • Expertise in your industry.
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      • Omnichannel Retail
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