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Echidna Blog

Three Things You Can Do In The Name of 2019 IDPWD

Today is International Day of People with Disabilities -- and to quote one-hit wonder band Europe, it’s the Final Countdown to another accessible…
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It's easy to pay attention to the big challenges that are right in front of our face, but to get a true view of the issue, you need to apply a 360…
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It’s a fine line between telling a story and being a shill – and, for business writers and media-types alike, I define that line using the following…
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Stumping for Votes or Stomping on Customers?

In today's social-media-dominated world, it can be tough separating an individual from the brand he or she represents. But regardless of whether your…
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Advertising, building a Web site, coming up with branding standards – pretty much everything you do on-line and off is designed to convince people to…
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In a recent blog post, I discussed how CAPTCHA accessibility is the number-one accessibility issue faced by blind computer users. However, a close…
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The quickest route is always a straight line. But when it comes to delivering value to your consumers, that path might need to be a little more…
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The best way to learn about your customers, their needs, the challenges they face, and the problems you can solve is by asking them directly. However…
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Moving in is just the first part. A house is just a structure -- it takes time to make it a home. Recently, our local newspaper ran an article about a…
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