Write for the Humans
An article recently posted on Mashable.com talked about “How to Optimize Your Content for Social Discovery”, or how to write content that people will…
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2010 Top Christmas Tech Gifts
Every year reviewers weigh in and try to decide what the best and most purchased "Tech Gifts" will be this coming Christmas. With the rapid advances…
Five 'Actual' Blog Writing Mistakes
Earlier today, one of my favourite sites, Ragan's PR Daily, posted a piece entitled 10 common Blog Writing Mistakes. Unfortunately, the article broke…
Real Talk on Plain Language
Why does plain language matter? Especially in Canada where we have such a high literacy rate, doesn’t everyone know how to read and comprehend content…
Northern Finalist For Search Engine Land Award
For Immediate Release: LONDON, ON – September 14, 2017 — Northern Commerce has been announced as one of five finalists for the 2017 The Landy Awards…
Can We Talk? Planning the First Step Along the Path to Better
Take a look at the bottom right corner of this blog post. See it? That Echidna-red “speech bubble”? Go ahead… click on it. I’ll wait! That’s right. A…
A Day in the (Possible Future) Life
Today was Take Our Kids to Work Day -- an opportunity for Grade 9 students to spend the day with their parent, family member, volunteer, or family…
We’re Down with UXC (Yeah, You Know Me!)
A little while ago, I mentioned that my title has changed. Sure, I’ve still got the content strategy gig, but what’s formalized has been my role as a…
Building the World’s Fastest Apparel Storefront: Lessons in CX Transformation from the Front Lines of Retail Tech
Guest Author: Leo Griffin As a digital transformation executive who has held senior roles at consumer brand companies including VF Corp, HanesBrands…
9 Crucial Steps for a Successful Migration to Drupal 9
Whether your digital experience is built on Drupal 7 or you have recently launched on Drupal 8, it’s important to upgrade to Drupal 9 to benefit from…