As you may, or may not know CRM systems or “ Client Relationship Management” systems are becoming more and more popular in the corporate and non…

I recently read an article on Mashable.com talking about “Stylebot”. Stylebot is an extension of Google’s browser, Chrome, and allows you to access…

I’m often asked by clients, where do I begin writing my web copy? How do I get started? Whether you’re writing for the web or you’re writing a 20 page…

Last week the Echidna team had a chance to break away from the office and do some brainstorming/soul searching about the future direction of our…

In my last post, “ A 1.0 World versus a 2.0 World”, I mentioned that a 2.0 World is not just about the web. In fact, a 2.0 World includes…

An article recently posted on Mashable.com talked about “How to Optimize Your Content for Social Discovery”, or how to write content that people will…

Facebook is changing all of the time. People don't like change. So it’s no surprise to me that with the recent changes to Facebook, people and…

The great thing about writing is that there's no one perfect way to do it. We all develop our skills and styles. As we progress through our career, we…

From a practical point of view, offering workers the ability to work remotely (or from home) can solve a lot of problems. For people with disabilities…