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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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Echidna Blog

Anti-Social? Your Actions May Say You Are

You may spend tens of thousands of dollars on advertising; you may have directors or managers of communications and marketing; you spend for premium…
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A Day in the (Possible Future) Life

Today was Take Our Kids to Work Day -- an opportunity for Grade 9 students to spend the day with their parent, family member, volunteer, or family…
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Digital Echidna is Proud to Support One Book One London

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iOS 14 Updates and the Impact on Facebook Advertising

In September 2020, Apple announced the iOS 14 update to the public. With improved user experience through personalized screen designs, app library…
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Highlights from Acquia Engage Conference

The three of us were back at our desks this week having returned, all fired up, from the Acquia Engage conference in New Orleans. I’m back home in…
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The (Sometimes) Inexact Science of Measurement

I was at a shortlist presentation yesterday when asked about web success metrics and examples of successful metrics that we've helped some of our…
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Echidna Blog

Nothing Trendy About Quality, Customer-Focused Content

Here's the thing about trends -- they tend to fizzle out. So instead of trying to catch a wave of popularity, businesses should focus on providing…
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Canada Lands, Multi-Lingual Digital Experience

Canada Lands sought to redesign its website to create a fully accessible, mobile-first, and modern digital experience for its users.
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Don't Just Aggregate, Curate and Add Value

I was reading a few blog posts recently and something struck me as odd. I couldn't put my finger on why they rubbed me the wrong way. I mean, they…
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Echidna Blog

The Art of the Interview - Drawing Out the Right Answers

Whether it's for a news article or a corporate discovery, success comes from getting the right answers. Not necessarily the easy answers, the expected…
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