Echidna would like to announce the addition of our new Account Manager - Erin Brinen. Erin has a background in corporate communications and public…

We should do lots of things. But what we can actually do with the resources available to us -- that's what we need to focus on, and that's where we're…

Ipsos Reid released a new poll on November 11th, stating that the media mix is changing for marketers. Marketing Professionals were part of this poll…

It’s the bane of every social networker’s existence – how do you accurately define the return on investment for your social media activities? Business…

They’re nice words -- but you may hear an echo if you say them because too often they ring hollow in our society. Today is the International Day of…

Recently a site that I've long respected posted a question on one of its social media channels. They asked a simple question, "How do you define…

I've talked in detail about specific accessibility improvements that affect me directly as a blind computer user. In a new series that I'm starting…