It's safe to say that the Drupal Content Management System is a big part of who we are and how we've grown, and it has contributed greatly to our…

Toronto in summer is a wonderful experience. It’s one of Canada’s most exciting cities and this year, from Aug. 10-12th, it will be hosting one of the…

We often get asked by clients, “ How do I keep my website fresh and looking up to date?”. The simple answer being – keep your website content fresh…

At Echidna, we’re often asked by clients – does adding a “Links” section or a “Resources” section to my website increase my website’s ranking in…

Before starting any communications or marketing project you must understand your target audience. Ask yourself: Who is my primary audience? Who is my…

I recently read an article on Mashable.com talking about “Stylebot”. Stylebot is an extension of Google’s browser, Chrome, and allows you to access…

In a recent blog we discussed the advantages and disadvantages of using images or Flash as part of your website’s navigation structure. SEO Search…

I’m often asked by clients, where do I begin writing my web copy? How do I get started? Whether you’re writing for the web or you’re writing a 20 page…

How important are words? Well, maybe Elvis sang it best when he warbled “It’s only words and words are all I have to steal your heart away.” Whether…