The Positive Side to Bounce Rate
Did you know that a user can complete action on your website with just one click? I recently read an article on MeetContent.com that talked about “The…
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Boathouse Conversion Attribution
Boathouse needed a clearer picture of conversion attribution to determine the impact of their paid media campaigns across all publishers.
How Chatters Boosted Its Organic Reach Using Local SEO
Northern implemented a comprehensive local search engine optimization strategy to maximize Chatters’ organic visibility and improve local ranking on search engine results pages.
Client Relationship Management - on the Web!
As you may, or may not know CRM systems or “ Client Relationship Management” systems are becoming more and more popular in the corporate and non…
Marketing Strategies for Retailers to Prepare Before Black Friday 2020
In recent years, there has been a steady increase in online shopping as consumers spend more time browsing and making purchases from eCommerce stores…
Don't Panic -- Canada's Anti-Spam Laws Simplified and Demystified
Don't panic. Though July 1st is fast approaching, we've got the key to unlock Canada's new anti-Spam legislation. It may sound daunting and you may…
Is Social Media An Addiction?
I recently read an article listing “ 20 Ways to Tell If You Use Social Media Too Much” and a few of my favourite posts were: You are going to spend…
It’s the end of the line for Drupal 7. Are you ready?
In November 2023, Drupal 7 will reach its end-of-life (EOL) date, and organizations will need to migrate to the latest and greatest version of the platform.
Focus Your Writing
I’m often asked by clients, where do I begin writing my web copy? How do I get started? Whether you’re writing for the web or you’re writing a 20 page…
3 UX Tips For Your Higher Ed Website
Need to Know Empathetic website design can help higher education institutions connect with tech-savvy prospective students Understanding the emotional…