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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

    • Our Solutions
      • Performance Marketing
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How to Drive Engagement & Results with Performance Creative: 4 Pillars for a Winning Strategy

When it comes to vying for consumers’ attention, the competition has never been more fierce. According to Forbes, the average person sees between 6…
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Echidna Blog

If A Tree Falls

In London and abroad, many companies are doing great things - but nobody seems to know or notice. The question that must be asked is: What is your…
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Echidna Blog

Confusing Web Terms!

It’s no surprise to most that when you enter the world of websites, you’re entering a world with an entirely new language. Whether you’re a manager in…
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Echidna Blog

What Makes a Great Newsletter?

We all want to improve on our organization’s newsletter, but how? Here are 10 tips to help you create a great newsletter – online or print. A great…
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Echidna Blog

Mobile Marketing

Mobile marketing is a rapidly growing industry. 172 million of the 1.2 billion mobile phones purchased in 2009 were Smartphones. Therefore, companies…
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Echidna Blog

What is Responsive Web Design?

Responsive Web Design is "a methodology for designing web sites that can adapt to a range of screen sizes and device types." - (Wikipedia) Mobile…
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Echidna Blog

Google Adwords Remarketing

What if there was a way to bring back people who visited your website but weren't converted? One advertising strategy makes this possible. It’s called…
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Echidna Blog

Moving House: Structure, Design, and Features

We’ve spoken a lot about moving over the past few days. In the real world, you’d prepare your family for a move; in the case of a website migration…
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Echidna Blog

Can an Online Community Be Profitable?

After hearing about the success of Facebook and other social networking sites, many people believe that they can jump on the bandwagon and cash in…
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Echidna Blog

Understanding the Big Picture

“Why do you want to know that? Why does that matter? Isn’t this just a website discovery?” You’d be surprised at the number of times I am asked these…
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