One way or another, it’s going to prove to be an exciting week next week as I, along with a couple of other Echidnas, head to Boston to attend the…

An echidna is an Australian mammal that has learned to thrive in the harsh Australian outback. With spikes like a porcupine and a snout like an…

Music, fashion, fad diets – and marketing strategies -- they all come around over and over again. With students returning to school this week, it's…

Earlier this week, we recognized World Mental Health Day. Events like this are wonderful ways to coalesce our collective attention on an issue…

We have a whole lot of future superstars in this city this week. And with all the action both on and off the ice, it can be tough to keep up. But…

As you may, or may not know CRM systems or “ Client Relationship Management” systems are becoming more and more popular in the corporate and non…

First off, I want to say how honoured and humbled I am to be nominated for the 2017 Outstanding Communicator Award, to be handed out tonight by the…

Last week, the client services team at Echidna headed to The Art of Marketing (#TAOM) Conference in Toronto and listened to a variety of speakers such…

Delivering a satisfying digital solution using UX research is no different than cooking a meal for a crowd -- you need to know the audience, have the…