Webinar

Get Ready for BFCM 2024: Consumer Trends and Strategies for Holiday Success

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Webinar BFCM

This year, Black Friday, Cyber Monday, and the holiday season are shifting in new ways in response to evolving economic conditions, consumer demands, and shopping habits — presenting unique challenges and opportunities for eCommerce retailers. Join our team of in-house experts for an exclusive webinar discussing consumer trends, actionable insights, and proven strategies that will empower your team to maximize engagement and revenue potential in 2024. 

You’ll learn:

  • How the retail industry is rebounding post-pandemic, and the effect of stabilizing inflation and interest rates after the turbulence of recent years.
  • The ways shopper behaviour, spending patterns, and purchasing decisions have changed.
  • Strategies to align your holiday marketing efforts with evolving customer expectations.
  • Omnichannel tactics to build your audience in the lead-up to BFCM and earn their loyalty beyond the holiday season. 
     

Watch the OnDemand webinar now to stay ahead of the curve and make the most of this pivotal shopping season.
 

 

Watch our On Demand Webinar

Hosted By

Paige Davidson headshot
Paige Davidson
Marketing Account Director
Northern
brent maxwell headshot
Brent Maxwell
Director of Performance Strategy
Northern
Laura Davidson
Laura Davidson
Director of Email Marketing and Retention Marketing
Northern
Charlie Grey-Paetkau Headshot
Charlie Grey-Paetkau
Digital Marketing Specialist
Northern
matt rob headshot
Matt Robb
Creative Director
Northern