How do you get your message across when you can't be sure that your audience even speaks your language? Repetition, juxtaposition, and clear imagery…

Your first reaction upon revisiting the fallout from Coca-Cola's #MakeItHappy campaign may be to throw up your hands and say, "Well, this is why we…

We’ve discussed the who and why, we’ve discussed the what and when, and we’ve discussed the almighty dollar aspect of what’s in it for you. Today, we…

When it comes to cutting through the clutter, the savvy business knows that only "you" matter. To start with, let me reiterate the fact that I really…

Over the past few weeks Twitter has been a large discussion topic in our client meetings - some people are ready to jump on board, while others are…

London's emerging user experience industry is ready to take centre stage -- and you're welcome to be a part of a day full of learning, sharing…

Finding the right eLearning Management System solution for your business means understanding all the options. A few months ago I wrote about the…

In light of recent events and to support the health of our 80-plus member team, earlier this week Digital Echidna implemented a temporary all-staff…

I’m currently on the train, en route to Toronto to participate in a meeting of the Employers’ Partnership Table -- a group of various businesses and…

Last week the Echidna team had a chance to break away from the office and do some brainstorming/soul searching about the future direction of our…