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Echidna Blog

Hockey Night with Echidna

Last Friday, the Echidna Team hosted a client appreciation night at the John Labatt Centre, dubbed "Hockey Night with Echidna" - where we gathered 100…
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Two women shopping looking at a phone next to a storefront webpage.

Adobe Commerce Optimizer Explained: The Modern Path to Storefront Speed

Introduction: The New Era of Adobe Commerce What if you could modernize your commerce experience without tearing everything down and building from…
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Echidna Blog

Anti-Social? Your Actions May Say You Are

You may spend tens of thousands of dollars on advertising; you may have directors or managers of communications and marketing; you spend for premium…
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Echidna Blog

Getting Real About Content Marketing

We should do lots of things. But what we can actually do with the resources available to us -- that's what we need to focus on, and that's where we're…
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Sample social media post

How to Drive Engagement & Results with Performance Creative: 4 Pillars for a Winning Strategy

When it comes to vying for consumers’ attention, the competition has never been more fierce. According to Forbes, the average person sees between 6…
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Echidna Blog

First-Time Presenting at Drupal’s “Show,” but Prepared to Swing for the Fences

To paraphrase John Fogerty, “Put me in coach, I’m ready to play [clap, clap-clap] today. Put me in coach, I’m ready to play today. Look at me, I can…
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Echidna Blog

A New Appreciation for Accessibility

We don’t do this often, but I am going to get personal with this blog post. For the last four years I have been living with an eye disease called…
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Echidna Blog

Full Accessibility in Ontario? It's Going to Take a Lot of (Already Delayed) Work

The impending arrival of a key deadline for Ontario's Accessible Employment Standard offers us a perfect opportunity to remember that if we want to…
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Echidna Blog

Don't Cry Beige to Meet an Artificial Content Schedule

What do you do when you have nothing to say? And how do you align that reality with all the (often conflicting) advice about how frequently and when…
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Echidna Blog

The Right Way to Give? That's Up to You

When it comes to charities and promotion, how much is too much? What, as an individual or a business should you do? And where is the line between self…
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      • Paid Media & Digital Advertising
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      • eCommerce Development
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      • CDP Strategy
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      • Google Analytics 4 & Performance Reporting
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