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  • What We Do
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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Michael Delorenzi and Andrew McClenaghan

Northern Commerce Acquires Digital Echidna

For Immediate Release: London, ON — July 31, 2020 — Two of North America’s leading digital agencies, Northern Commerce and Digital Echidna, have…
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Echidna Blog

Headphone Change Could Leave Adaptive Tech Users Feeling Unplugged

For most people, 3.5 mm is an insignificant distance. But for users of adaptive technology it might prove to be a bit too far of a gap to bridge…
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Echidna Blog

How to Succeed in Editing without Really Trying: A Primer in Surviving (and Thriving in) the Approval Process

There are three words that make business writers cringe. More than “ Can you spin this to make it sound good?”; more than “We really need a blog post…
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Echidna Blog

The Business of Politics and Religion: Is it Taboo?

There's an old adage that states one should never discuss religion, politics, or money in polite company. But does it -- and should it -- still hold…
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Echidna Blog

The Weight of the Word is On Your Shoulders

How important are words? Well, maybe Elvis sang it best when he warbled “It’s only words and words are all I have to steal your heart away.” Whether…
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Echidna Blog

How Getting in TROUBLE Can Lead to Future Success

Today we wanted to do more than just shake a few hands, offer some advice, and share a few hearty well wishes. Today we wanted to give the attendees…
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Echidna Blog

Don't Let Coke's Experience Hijack Your Campaign Efforts

Your first reaction upon revisiting the fallout from Coca-Cola's #MakeItHappy campaign may be to throw up your hands and say, "Well, this is why we…
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Magento end of life.

Adobe Commerce 2.4.0-2.4.3 Reach End of Support. What Now?

What You Need to Know Adobe Commerce software versions 2.4.0-2.4.3 are no longer supported as of November 28, 2022 The underlying PHP version (7.4)…
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Guided Pathways Hero

The Path to Enrollment: How Guided Pathways Drives Higher Ed Success

Need to Know Higher education institutions have been adopting the Guided Pathways model to enhance enrollment amidst growing competition. The Guided…
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Echidna Blog

When Custom Import is a Better Choice than Migrate -- Custom Code Support and Examples

With the arrival of Drupal 8, several contributed modules -- which were previously add-ons for Drupal 7 -- received renewed attention and were…
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