Time is always of the essence -- so don't forget the essentials. Last night, I attended the London Fringe Festival Showcase. In a case of art…

Some of you may remember the seminal film Glengarry Glen Ross, which featured so many incredible performances and memorable lines, such as Alec…

Last Friday, the Echidna Team hosted a client appreciation night at the John Labatt Centre, dubbed "Hockey Night with Echidna" - where we gathered 100…

The social media environment can be a tricky one to navigate for businesses. After all, you don't want to simply be seen as shoving your brand down…

In the oh-so loved world of sports, a hot topic these days is how teams, coaches and players can connect with their fan-base using social media…

While there are no sure things in appealing to your customers, working towards taking higher-percentage shots can help to make your efforts less about…

Customer service is defined as “the provision of service to customers, before, during and after a purchase.” We all know how we feel when we receive…

I consider myself an enthusiastic Twitter user. To me there is nothing worse than seeking out or coming across a Twitter account (especially a…