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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

    • Our Solutions
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The Potential Cost to Business of Ignoring Accessibility

From conversion opportunities lost to negative impacts on your business’ reputation to the potential of fines, ignoring accessibility for your e…
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The Hidden Costs of Relying on ChatGPT for SEO: How AI is Reshaping Search Behaviour

With the 2025 holiday season right around the corner, one major factor that is shaping consumer behaviour is the rise of AI and large language models…
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How Covid-19 is Impacting eCommerce & 6 Strategies to Maximize Success

COVID-19 has greatly impacted brands and retailers as brick-and-mortar has come to a halt in most industries due to lockdowns and social distancing…
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As inflation grows, retailers must adjust to mounting pressure on profit margins. The cost of product returns, in particular, is a sizeable concern.
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York Region, Replatform to Drupal

York Region transitioned to the Drupal CMS, enabling thousands of content contributors to partake in essential information sharing.
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The Inventory Crisis: How to Measure, Predict & Solve Inventory Issues for eCommerce Retailers

Supply challenges are creating bloated inventories and cash flow leaks - combine eCommerce analytics, AI, fulfillment and pricing strategies to gain a competitive advantage.
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Facing WCAG 2.1 Compliance? Your Guide to Meeting Accessibility Standards

Author Jay Ménard Sometimes, when the future looks uncertain, it pays to look to the past for guidance. For many public sector institutions in the…
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Northern’s Approach to Public Service Partnerships

Author Titus Ferguson Senior Account Manager Public service organizations are faced with a complex set of changes, challenges, and above all, an…
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Canada Pooch Digging Up New Customers

Northern partnered with Canada Pooch to reach new customers and grow the brand through automatic placements on Facebook, and achieved outstanding results.
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Adobe Commerce 2.4.0-2.4.3 Reach End of Support. What Now?

What You Need to Know Adobe Commerce software versions 2.4.0-2.4.3 are no longer supported as of November 28, 2022 The underlying PHP version (7.4)…
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