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  • Article (11)
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Displaying 1 - 10 of 17
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Performance Branding: What It Is and How to Get it Right.

Gone are the days of laborious decision-making to determine where to focus ad spend. Finding the balance between direct response (DR) sales activation…
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How Apple's iOS 15 Mail Privacy Updates Affect Email Marketing Optimization

Changes Coming with the iOS 15 Update In the fall of 2021, Apple will be rolling out iOS 15, which comes with new data and privacy updates designed to…
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How Northern Increased Leads 81% for Ivey Business School

Northern elevated Ivey Business School's brand awareness and enrollment leads by refining their marketing strategies, enhancing SEO efforts, and restructuring their paid advertising campaigns, leveraging diverse digital platforms.
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How Quick Train Canada Exceeded Enrollment Goals by 70%

Northern co-launched the net new Quick Train program for Canadian Colleges for a Resilient Recovery, building trust and brand equity from the ground up while exceeding the initiative’s enrollment goals.
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Live Shopping: Revolutionizing the eCommerce Experience

What is Live Shopping? Live shopping has generated significant interest in the last year as the newest and latest trend in eCommerce. The integrated…
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Canada Pooch Digging Up New Customers

Northern partnered with Canada Pooch to reach new customers and grow the brand through automatic placements on Facebook, and achieved outstanding results.
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Solidify Your Digital Strategy for Q4 Performance

The competitive eCommerce landscape is accelerating faster than traditional planning can accommodate. We recommend a more agile approach. As more…
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The Power of Personalization and Marketing Automation

Creating and scaling effective marketing campaigns is no easy feat—consumer expectations have evolved, and today’s shoppers are looking for…
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Boathouse Conversion Attribution

Boathouse needed a clearer picture of conversion attribution to determine the impact of their paid media campaigns across all publishers.
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Phone sending and receiving SMS.

SMS Marketing: The Rising Star in Omnichannel Experiences

The ever-evolving digital customer experience raises new challenges in the face of omnichannel marketing. Many brands have accelerated digital…
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Menu
  • Solutions
    • Digital solutions that deliver results.
    • Marketing Services
      • Paid Media & Digital Advertising
      • Email & SMS Marketing
      • Search Engine Optimization
      • Performance Ad Creative
    • Digital Experience Management
      • Roadmaps & Governance
      • User-Centric Design
      • Development & Integrations
      • Content Strategy & IA
      • Managed Services
      • Content Supply Chain
      • Digital Asset Management
    • eCommerce Solutions
      • eCommerce Development
      • ERP & eCommerce Integrations
      • Custom Application Development
    • Data & Analytics
      • Tag Management
      • MarTech Migration
      • Data Visualization
      • Governance & Compliance
      • CDP Strategy
      • Analytics Audits
      • Google Analytics 4 & Performance Reporting
  • Industries
    • Expertise in your industry.
    • Commercial
      • Omnichannel Retail
      • Manufacturing
      • Financial Services
    • Public Service
      • Higher Education
      • Government
      • Healthcare
  • Case Studies
  • Technology
    • Partnering with best-in-class technology platforms.
    • Marketing
      • Google Ads
      • Meta
      • Klaviyo
      • Adobe Workfront
    • CMS & Content
      • Acquia
      • Pantheon
      • Drupal
      • WordPress
      • Adobe Experience Manager Assets
      • Adobe Experience Manager Sites
    • eCommerce
      • Adobe Commerce
      • BigCommerce
      • Salesforce
      • Shopify
    • Data & Analytics
      • Adobe Experience Cloud
      • Google Marketing & Analytics
      • Sentinel Insights
      • Tableau
      • Tealium
  • Resources
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    • Check Them Out
      • Articles
      • On-Demand Webinars
      • Upcoming Events
      • Playbooks
      • News
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