How Apple's iOS 15 Mail Privacy Updates Affect Email Marketing Optimization
Changes Coming with the iOS 15 Update In the fall of 2021, Apple will be rolling out iOS 15, which comes with new data and privacy updates designed to…
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Shipping and Fulfillment Strategies for Black Friday 2020
Unprecedented times are an apt way to describe the 2020 experience of consumers and retailers alike. For the former, safety, accessibility, and…
Marketing Strategies for Retailers to Prepare Before Black Friday 2020
In recent years, there has been a steady increase in online shopping as consumers spend more time browsing and making purchases from eCommerce stores…
SMS Marketing: The Rising Star in Omnichannel Experiences
The ever-evolving digital customer experience raises new challenges in the face of omnichannel marketing. Many brands have accelerated digital…
From Tail Wags to Texts: Homes Alive Pets’ SMS Success
Northern implemented a strategic SMS activation strategy for Homes Alive Pets during peak shopping season to maximize engagement and drive conversions by delivering timely, high-impact messaging that turned customer interest into measurable sales.
Solidify Your Digital Strategy for Q4 Performance
The competitive eCommerce landscape is accelerating faster than traditional planning can accommodate. We recommend a more agile approach. As more…
The Power of Personalization and Marketing Automation
Creating and scaling effective marketing campaigns is no easy feat—consumer expectations have evolved, and today’s shoppers are looking for…
Northern Commerce Achieves Klaviyo Master Elite Partner Status
Northern Commerce, an integrated digital solutions agency for leading brands in North America, has achieved Master Elite Status with email and SMS…
2020 Year in Review
From achieving record-breaking results, working with best-in class retailers and partners, participating in multiple charitable initiatives and…
GP Bikes, Conversions with Klaviyo
Northern ignited GP Bikes' growth by driving dynamic customer experiences from campaign to conversion with Klaviyo.