Accessibility Policy
INTRODUCTION Northern Commerce Inc. (Northern) is committed to working towards full compliance with current standards of the Integrated Accessibility…
New GA4 Lead Generation Reports Explained: A Smarter Way to Track Leads
Google Analytics 4 quietly introduced two new lead-focused reports, and they could be a game changer. For businesses that depend on forms…
Northern Partners with Fanshawe College to Help Educate Students and the London Community
For several years, Northern and Digital Echidna have partnered with Fanshawe College to collaborate on educational initiatives that give students a…
Northern Commerce Achieves Klaviyo Master Elite Partner Status
Northern Commerce, an integrated digital solutions agency for leading brands in North America, has achieved Master Elite Status with email and SMS…
The Five Ps to Put Higher Ed Enrollment on a Pathway to Success
With over a decade of experience, with over 50 post-secondary institutions, Northern knows the five key things you need to focus on to attract…
CN Tower, Taking Digital Transformation to New Heights
Northern led the development of an attractions-based website for the CN Tower using Drupal.
Email Growth Through Identity Resolution for Pulp & Press
Pulp & Press is a long-time Klaviyo merchant, leveraging email and SMS channels for their Canadian and US marketing efforts. In 2022, Northern implemented a browse abandon email solution leveraging identity resolution data to capture site visitor emails to nurture into profitable, high-value email subscribers.
How Northern Orchestrates AI Across Adobe Experience Cloud for Real Business Impact
For AI to create real value, it cannot sit on the sidelines as an experiment. It has to become part of the system behind the work. This is way easier…
The Power of Personalization and Marketing Automation
Creating and scaling effective marketing campaigns is no easy feat—consumer expectations have evolved, and today’s shoppers are looking for…