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Keeping Blue Beanie Day Top of Mind (and Head!)
This year, with the Accessibility for Ontarians with Disability Act’s (AODA) Jan. 1, 2021 deadline for website compliance fast approaching, Blue…
We Shone the Spotlight on Accessibility; Now Let's Keep it in Permanent Focus
So while we may wrap up our month-long (with a few extra bonus days) blog focus on accessibility, that doesn't mean the issue shouldn't remain top of…
Presenting Opportunities for Echidnas to Grow
A crew of Echidnas are heading to the Steel City for this weekend's Drupal Camp PA -- and it's a fitting location to discuss how our solutions and…
People Are Talking About My Business On Twitter - Now What?
Ok, so people are talking about your business on Twitter. That’s fantastic! So, what are you doing about it? Twitter is much more than a broadcast…
Face Time, Not Just "FaceTime" Improves Accountability, Understanding
In our digitally focused world, it's easy to fall in love with the convenience and immediacy of digital communications. And while communicating…
COPE-ing with Copy 101 – The Long and the Short of It
There’s one question people invariably ask when it comes to copy: “How long should I write?” You can ask a hundred different people and you’ll likely…
Five 'Actual' Blog Writing Mistakes
Earlier today, one of my favourite sites, Ragan's PR Daily, posted a piece entitled 10 common Blog Writing Mistakes. Unfortunately, the article broke…
Why Linking Your Tweets to your Facebook is a Bad Idea
Clients often come to Echidna when they’re interested in setting up social media platforms, more specifically Facebook and Twitter. They are excited…
A Globally Focused Weekend with Local Roots
One of the great things about today’s world is that it’s smaller than ever. With just a few clicks of a mouse, or tapping an app, you can be connected…