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Echidna Blog

New Year - Hope for the New Year, Built Upon the Good of 2020

Well. That was a heck of a 2020, hasn’t it? And while it may be tempting to just rush into 2021 and try to put the past year behind us, I think that’d…
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Echidna Blog

Getting Your Feet Wet as a First-Time Presenter

When it comes to getting your feet wet with presentations, you can do worse than having your first experience in the City of Bridges. For many people…
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Echidna Blog

How To Optimize Your Website Speed For Mobile: Google Speed Update Is Coming

It’s now been a few months since Google announced that, as of this July, page speed will be a ranking factor in mobile searches. Essentially, slower…
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Echidna Blog

Accessibility Matters - Perspective is Everything

Sometimes, despite having full (though corrected) vision and being able-bodied, you just can't see some of the amazing things that this world has to…
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Echidna Blog

Digital U for a Digital You 101 -- An Intro to Your Customers

So you’re ready to take that virtual leap and put a concerted effort into your on-line branding. With a myriad of options and platforms available to…
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Echidna Blog

UX Research Paves the Way for Transformational Upgrade from Drupal 7

In part one of this mini-series, we shared user research tools that will help you to build a strong foundation for your web presence, especially as…
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Echidna Blog

How can I tell if my site is ready for Drupal 9?

Drupal 9 is coming. Are you ready for it? With the announcement that a Drupal 9 beta version is expected this week, you may be wondering how to know…
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Student and academic logos

The Case for Treating Your Students Like Customers in Higher Education

One of the ideas that we face the greatest resistance to when working with higher education clients is understanding that students are customers. But…
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Echidna Blog

Going Social at the 2014 MasterCard Memorial Cup - How We Did It and What We Learned

Eight high-pressure hockey games, over 60 complementary events, and thousands of visitors, fans, and locals down to soak up the atmosphere of a 10-day…
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Echidna Blog

Only “You” Can Cut Through Advertising Clutter

When it comes to cutting through the clutter, the savvy business knows that only "you" matter. To start with, let me reiterate the fact that I really…
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  • Solutions
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      • Paid Media & Digital Advertising
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      • Performance Ad Creative
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      • User-Centric Design
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      • eCommerce Development
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      • MarTech Migration
      • Data Visualization
      • Governance & Compliance
      • CDP Strategy
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      • Google Analytics 4 & Performance Reporting
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    • Expertise in your industry.
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