Chatbots are extremely efficient, give users a positive experience and lead to actions on the part of the consumer that benefits your brand. We…

You are what you are. And while there are no quick fixes to building a personal brand, you can quickly lay a solid foundation for successfully…

The old adage states prepare for the worst, but hope for the best. Far too often we don’t actually truly take the potential for “the worst” actually…

Merely weeks after quietly changing their terms of service, Facebook attempts to minimize the backlash by letting its members have input into any…

The truth about how to build success with your social efforts is right under your nose. But if you ignore the Pinocchio Theory, it can be difficult to…

You’ve likely heard the saying, “a picture is worth a thousand words.” It’s a saying that sends writers into internal Linda-Blair-esque, head-spinning…

The three of us were back at our desks this week having returned, all fired up, from the Acquia Engage conference in New Orleans. I’m back home in…

Web accessibility helps to make the world wide web usable for everyone. Many of the most common accessibility issues making sites difficult or…

Recently a site that I've long respected posted a question on one of its social media channels. They asked a simple question, "How do you define…