| Northern Commerce Inc.

A Blow Out Black Friday With Chatters’ Rapid Migration to Klaviyo

Within a two-week warming period, Chatters gained powerful new email and SMS functionality through Northern’s rapid migration of their email service provider (ESP) from Emarsys to Klaviyo.

Blue Beanie Day More Relevant Today than Ever

Digital Echidna broke out the blue beanies today to show our support of the annual Blue Beanie Day event! In its 10th year, Blue Beanie Day is more…

Adopting open source in the transit and transportation industry

The fundamental building blocks of running an efficient and user-focused public transportation network and building a well-designed, effective, and…

The importance of human accessibility testing

It’s one thing to design with end users in mind. It’s equally important to ensure that all your primary audience has equitable access to that content…

Building a Future-Ready Analytics Foundation for a Global Fortune 500 Healthcare Company

A global pharmaceutical company with dozens of brand-specific websites needed analytics that could scale. Each site was built and managed by different teams, making consistent tracking difficult.

Northern Acquires Freedom Marketing and Project 3 Consulting

Toronto, ON – March 4th, 2025 – Northern Commerce (“Northern”), a digital transformation consultancy, has completed the acquisitions of Freedom…

Content Matters: The Peril of Prioritizing Style Over Substance

Ever since the beginnings of the Internet, people have been trying to game the system to place first in search results. Some have nefarious intentions…

Digital Echidna COVID-19 Update

Out of an abundance of caution and to support efforts being undertaken at the municipal, provincial, and federal levels of government, Digital Echidna…

Package delivery on front porch with woman

Shipping and Fulfillment Strategies for Black Friday 2020

Unprecedented times are an apt way to describe the 2020 experience of consumers and retailers alike. For the former, safety, accessibility, and…

Managing Your Online Personal Brand

Many companies are becoming skilled at marketing their corporate brand on the Internet, but are they monitoring the online personal brands of key…