Lessons From Waverley Retirees' Conquering of New Media
The "G"-Unit are at it again. No, not the Queens-based hip-hop crew, but rather the geriatric dancers in London's Waverley retirement residence who…
Interpreting Your Accessibility Scan
We all want validation. Whether it’s a numeric grade, a hearty thumbs-up, or a big green checkmark. This is especially important when you’ve got a…
The Power of Personalization and Marketing Automation
Creating and scaling effective marketing campaigns is no easy feat—consumer expectations have evolved, and today’s shoppers are looking for…
New GA4 Lead Generation Reports Explained: A Smarter Way to Track Leads
Google Analytics 4 quietly introduced two new lead-focused reports, and they could be a game changer. For businesses that depend on forms…
A New Approach for the RFP Process
"Because it's the way we've always done it..." It's not the best reason for continuing a process, but it's often the most common. But what if you…
Five Hard Truths About the Soft Skills that Set New Job Hunters Apart
It can feel challenging to find a job once you’ve finished school and are entering the working world (often with little or no work specific experience…
A New Appreciation for Accessibility
We don’t do this often, but I am going to get personal with this blog post. For the last four years I have been living with an eye disease called…
Changing the Landscape ...
Last week, 100,000 users were given access to the much anticipated Google Wave. Google Wave is an online tool for communication and collaboration. A…
18 Must-Have UX Features for Every eCommerce Store
The goal of every eCommerce website is simple on the surface: drive more sales. There’s a lot that goes into making that a reality. One of the most…