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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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Echidna Blog

The Five “Be”s of Crisis Communication

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There’s a line that you hear repeated ad nauseam during awards season. The ol’ “It’s an honour just to be nominated.” And that’s true -- eventually…
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A few weeks ago, I had the honour of teaching a class at Western's Faculty of Information & Media Studies. The instructor, Dan Brown, is a friend of…
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Smart Date 2.0: Let's Do This Again!

The first stable release of Smart Date delivered on my original vision for the module, namely, the need for a more app-like editor experience and…
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One of my favourite sports quotes cam during the 2014 NBA draft, when the Toronto Raptors selected Bruno Caboclo with their first-round selection. To…
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It would seem intuitive that the more people talk, the more information gets shared, and the more involved your employees would feel, right? A well…
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