Guerrilla Marketing Campaign
The Game of Graces was a popular game for females in the early 1800’s. The game was invented in France and was thought to be a “proper game”…
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Microvolunteering Online
Have you ever wanted to volunteer, but just couldn’t find the time? We lead busy lives, work 10 hour (or more!) days, sit on multiple committees and…
The Gift that Keeps on Giving: Steps to Ensure a Successful Intranet Launch
With the holiday season fast approaching, many retailers are in full swing marketing their products to help us check items off our list. However…
The Ultimate UX Research Question Answered
There’s one question above all others that needs to be asked during any user research session -- and it’s one that rarely, if ever, does. It’s the one…
Northern Partners with Fanshawe College to Help Educate Students and the London Community
For several years, Northern and Digital Echidna have partnered with Fanshawe College to collaborate on educational initiatives that give students a…
A 1.0 World versus a 2.0 World
I recently attended a Communications Workshop where I had the pleasure of listening to Ira Basen of CBC, speak about the differences between a 1.0 and…
What’s the Right Marketing Vehicle? Only You Can Tell
It can be frustrating for business owners looking for information about how best to use their limited resources. Every week, you'll find a new article…
York Region, Replatform to Drupal
York Region transitioned to the Drupal CMS, enabling thousands of content contributors to partake in essential information sharing.
Promoting Understanding, Not Fear, Is key to Accessibility Awareness
In the world of disability awareness campaigns, the end don't always justify the means. The latest disability faux pas arrived in the form of a…
Re-Thinking the Way We Design Websites
Jeffrey Zeldman, author of Designing With Web Standards, said it best, “ content proceeds design, design in the absence of content is not design, it’s…