Your Best May Not Be Enough - Managing Customer/Corporate Conflict Online
We often talk about how businesses should respond to customers online. We talk about establishing action plans, response protocols, and single-points…
How to Turn Your Holiday Data Into Year-Round Sales
Need to Know Fifty percent of holiday shoppers will try out new brands, and 40% will return to familiar retailers during the holidays, creating ample…
The Path to Enrollment: How Guided Pathways Drives Higher Ed Success
Need to Know Higher education institutions have been adopting the Guided Pathways model to enhance enrollment amidst growing competition. The Guided…
Hindsight In 2020 - New Ways to Do Business Powered by the Consistency of Change
Early morning on Mar. 14, 2020, I boarded a flight at the Erik Nielsen Whitehorse International Airport after four wonderful days in one of Canada’s…
AODA at 10 - Slow Progress, Questionable Buy-In
A couple of weeks ago, Jay looked at where we are halfway to the 2025 goal set by the Accessibility for Ontarians with Disabilities Act (AODA). He…
Making Space at the Table Key to an Accessible Ontario
Accessibility is a part of a larger commitment to diversity -- one that, as a society, can allow us to grow, adapt, and thrive based upon a foundation…
Intranet Introspection: Starting on the Right Foot
At Digital Echidna, we have a long and successful history of working with enterprise-level clients, especially in the healthcare and educational…
3 UX Tips For Your Higher Ed Website
Need to Know Empathetic website design can help higher education institutions connect with tech-savvy prospective students Understanding the emotional…
Bill C-81: A Paper Tiger or Real Change? For Your Business it Doesn’t Matter
It’s hard to criticize “progress,” but when progress comes with quotes around it, sometimes the perception of moving forward can be more detrimental…