London's Featured Company Award
We innovate. We develop. We lead. We started in the basement - and we’ve been growing ever since. Who are we? Echidna Solutions Corp., a London…
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Fourth Time’s the Charm -- Thanks for Digital Echidna’s Large Business of the Year Recognition
I was worried we were going to be the digital equivalent of the Buffalo Bills there for a second! All kidding aside, I can’t express how grateful I am…
Flash and Your Target Audience
In a recent blog we discussed the advantages and disadvantages of using images or Flash as part of your website’s navigation structure. SEO Search…
Focus Your Writing
I’m often asked by clients, where do I begin writing my web copy? How do I get started? Whether you’re writing for the web or you’re writing a 20 page…
Push Marketing from Pluto. NASA's Message from Instagram
Whether your customers are next door or in a galaxy far, far away, the message remains the same -- go where your customers are and deliver your…
From Engagement to Enrollment: Performance Strategies for Higher Ed Institutions
Every post-secondary institution has one objective in common: improving enrollment. But in a social-before-everything world, achieving this goal…
A Trio of Tools to Get Your Message Across
How do you get your message across when you can't be sure that your audience even speaks your language? Repetition, juxtaposition, and clear imagery…
Plan Your 2018 Content Without Sucking All the Creativity Out of It
We’re four days into 2018 -- have you completed your comprehensive content plan for the year yet? It’s the bane of many of a communicators’ job -- the…
A Letter from PodCamp London ...
New media enthusiasts met this past Saturday April 25th, at Station Park All Suite Hotel, for the "unconference" - PodCamp London. PodCamp London…
Is Justin.tv Better Than YouTube?
YouTube is the industry leader for pre-recorded online video, but Justin.tv claims to be the innovator in online LIVE streaming video. Justin.tv uses…