Napoleon’s Global Reach, Local Targeting
Napoleon has mastered global reach while delivering localized campaigns, selling through an extensive dealer network worldwide.
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Northern Supports Local Businesses and Fanshawe Students for the Fourth Year With Digital Marketing Challenge
FOR IMMEDIATE RELEASE Northern Commerce and Fanshawe College are partnering for the fourth consecutive year to support local businesses and Fanshawe…
SMS Marketing: The Rising Star in Omnichannel Experiences
The ever-evolving digital customer experience raises new challenges in the face of omnichannel marketing. Many brands have accelerated digital…
Accessibility and the User Experience - Two Sides of the Same Coin
Where does user experience ends and accessibility begin? Aren't they two sides of the same coin? And, if so, how and when should both be incorporated…
Critical Thinking: The value of Honesty
I believe firmly that diversity of experience helps to make you better at what you do. By day, I'm a content and requirements strategist at Echidna…
Albany Law School, Multi-Site Digital Experience
Albany Law partnered with Northern to develop a digital experience representing all of Albany’s law centers while remaining true to their brand and providing an intuitive user experience for prospective students.
GP Bikes, Conversions with Klaviyo
Northern ignited GP Bikes' growth by driving dynamic customer experiences from campaign to conversion with Klaviyo.
Beyond First Purchase: Leveraging Customer Lifetime Value for Growth
Most brands are sitting on a mountain of data that is under informing their growth strategies. Earlier this month, Northern’s VP Strategy, Corey…
Creating Brand Ambassadors ...
There are many definitions for a brand ambassador, but I feel a brand ambassador is someone that knows your brand, is passionate about it and is…