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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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How Quick Train Canada Exceeded Enrollment Goals by 70%

Northern co-launched the net new Quick Train program for Canadian Colleges for a Resilient Recovery, building trust and brand equity from the ground up while exceeding the initiative’s enrollment goals.
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Wrapping Up Drupal North

Last week at this time, most of Digital Echidna's staff were en route to (or already at) the Drupal North Regional Summit. It was a first-of-its kind…
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Digital U for a Digital You 501 -- What's Next?

So you’ve looked at your business and have determined that it’s time to build or update your digital presence. It’s safe to say that you’re over half…
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AODA and You: Putting Your Site to the Test

Whether you're developing your site on your own, or maintaining one that's been developed on your behalf, it's always good practice to regularly test…
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'Spring' Cleaning for Content - Focus on TRUST-worthiness

What to keep? What to purge? When it comes to content, the best way to evaluate is to review whether or not your content is TRUST-worthy. It may be a…
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Why Buying Likes Will Hurt Your Brand: Caveat Emptor

“So you’re thinking about buying Instagram followers…” That was the subject line of an email that I received from a reputable social media aggregator…
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Digital Accessibility Agency

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Islandora and Drupal Shops: the Challenges and Successes -- Part Two of an Interview with Susan Brown

Yesterday, we introduced you to the Canadian Writing Research Collaboratory (CWRC) project. Today, we share project leader Susan Brown's thoughts on…
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Ensure Your Accessibility Content is Accessible

If you're going to talk the talk, you should walk the walk. So, if you're going to write content about accessibility, it's probably a good idea to…
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O Canada -- Why Echidnas Stand on Guard for Thee

Canada Day is fast approaching – and as Canadians we have so much to celebrate. I believe that Canada’s greatest strength is its diversity. We have…
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