How Do You Connect Online?
Picture this: your best friend just moved across the country. Cell phone bills are just too expensive these days and you’re on a strict personal…
We've done it again!
After receiving London’s Featured Company award just a month ago, Echidna Solutions has done it again! We’ve been awarded an Interactive Media Award…
Overhauling a Retail Giant’s Data Layer: Northern’s Strategy for the Tealium Stack
When a major retailer merged with a new business unit, analytics took a back seat. The result was a disjointed data layer, broken event tracking, and a Customer Data Platform (CDP) that could not deliver on its promise. Over time, a patchwork of bandage fixes added complexity to the setup, leading to inconsistent tagging, lost data, and growing frustration across teams. With all of these issues compounding, the question became clear: how do you rebuild confidence in the data?
Northern Supports Local Businesses and Fanshawe Students For Third Year with Digital Marketing Challenge
FOR IMMEDIATE RELEASE LONDON, ON - February 3, 2022 - Northern Commerce and Fanshawe College are partnering for the third consecutive year to support…
Join Us for Drupal Global Contribution Weekend
Drupal. It’s been the foundation of our solutions for a few years now and it powers some of the top sites around the world in fields ranging from…
Evergreen Juices, Brand Transformation for DTC Growth
Evergreen Juices' new eCommerce website is helping it expand into new markets.
Street Hockey Champions!
From heat exhaustion in 2009 to Play On! champions in 2010 – The Echidna Team wins first place in the Corporate Division at CBC’s Hockey Night in…
What Northern’s Yellow Pencil Acquisition Means for Your Public Service Digital Strategy
Need to Know Northern's acquisition of Yellow Pencil expands its capabilities in marketing, CMS and DXP development, eCommerce, and analytics…
Smart Date 2.0: Let's Do This Again!
The first stable release of Smart Date delivered on my original vision for the module, namely, the need for a more app-like editor experience and…
How Northern Increased Leads 81% for Ivey Business School
Northern elevated Ivey Business School's brand awareness and enrollment leads by refining their marketing strategies, enhancing SEO efforts, and restructuring their paid advertising campaigns, leveraging diverse digital platforms.