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Echidna Blog

The (Sometimes) Inexact Science of Measurement

I was at a shortlist presentation yesterday when asked about web success metrics and examples of successful metrics that we've helped some of our…
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Computer Screen showing the text "Northern Digital Marketing Challenge at Fanshawe" with the text "5 Years" on the background.

Shaping Future Marketers at Fanshawe with the Northern Digital Marketing Challenge

Need to Know Northern’s fifth annual Digital Marketing Challenge for Fanshawe College marketing students is now underway Guided by Northern experts…
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Echidna Blog

Ensuring Your Accordion Is In Tune With Your Audience, Content

I’m half French Canadian. I married into a family heavy on Newfoundlanders. And I work in the digital field, with a heavy focus on web design…
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Echidna Blog

Thriving or Merely Coping? When Good May Not Be Good

There can be a huge difference between a “Yes” and a “Yes.” Context is everything and when you’re reaching out to customers and users for feedback…
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Echidna Blog

Saying Goodbye Shouldn't be Hard -- Canada's Anti-Spam Laws Simplified and Demystified

In real life, goodbyes are often hard. In the digital world, they should be made as easy as possible. Over the past week we've looked at the Canadian…
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Echidna Blog

AODA at 10 - We're Still on the Path

Allegedly, we're halfway there. The Accessibility for Ontarians with Disabilities Act (AODA) was introduced in 2005 with the goal of making the…
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Echidna Blog

Celebrating Growth and a National Recognition

Today is an exciting day for all of us at Digital Echidna as it marks the release of the 2017 PROFIT 500 ranking of Canada's Fastest-Growing Companies…
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Echidna Blog

Hardly a Slacker: Slack and Accessibility

We often fall into the habit of focusing on broadcasting information when we discuss accessibility: how can we ensure our message is accessible to the…
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Echidna Blog

SEO Wins: Embedded Angular and Drupal

Improvements to one school’s middleware solution made while going through a Drupal 8 build, makes for some exciting improvements in SEO. My colleague…
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Echidna Blog

Build Drupal 8 Websites Up to Four Times Faster Using Cohesion

UPDATE July 2020: Cohesion is now Site Studio People have always loved Drupal for its power, security, and pliability. And with Acquia’s acquisition…
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Menu
  • Solutions
    • Digital solutions that deliver results.
    • Marketing Services
      • Paid Media & Digital Advertising
      • Email & SMS Marketing
      • Search Engine Optimization
      • Performance Ad Creative
    • Digital Experience Management
      • Roadmaps & Governance
      • User-Centric Design
      • Development & Integrations
      • Content Strategy & IA
      • Managed Services
      • Content Supply Chain
      • Digital Asset Management
    • eCommerce Solutions
      • eCommerce Development
      • ERP & eCommerce Integrations
      • Custom Application Development
    • Data & Analytics
      • Tag Management
      • MarTech Migration
      • Data Visualization
      • Governance & Compliance
      • CDP Strategy
      • Analytics Audits
      • Google Analytics 4 & Performance Reporting
  • Industries
    • Expertise in your industry.
    • Commercial
      • Omnichannel Retail
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    • Partnering with best-in-class technology platforms.
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      • Klaviyo
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