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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Couple on the floor discussing materials

JYSK Transforms Online and In-Store Customer Experience with Salesforce Order Support

JYSK Canada recognized the urgency to streamline its order management and customer service operations, partnering with Northern Commerce to implement Salesforce Order Support, which combines Service Cloud and Order Management (OMS).
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Rob Chappell speaking in front of a crowd at CX Café in Raleigh, NC.

Taming Fragmentation: How Red Hat Is Building a Unified Digital Experience Ready for an AI-Driven Future

Featured Guest: Rob Chappell Sr. Director of Digital UX, Red Hat Recently, in partnership with Adobe, we had the pleasure of hosting enterprise CX…
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A graphical stream of AI agent to agent commerce.

What Is Agentic Commerce and Why It Matters in 2026

Every so often, a new disruption enters the world of retail and fundamentally reshapes what feels normal. Google Search revolutionized how consumers…
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Woman's profile with black background

The Power of Personalization and Marketing Automation

Creating and scaling effective marketing campaigns is no easy feat—consumer expectations have evolved, and today’s shoppers are looking for…
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girl with glasses on laptop

Building Stronger Student Relationships: Omnichannel Tactics to Boost Engagement and Recruitment

Need to Know Post-secondary institutions are competing for a small, selective group of students, making it essential to highlight their strengths to…
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Team planning strategy on a white board.

Customer Journey Mapping: Growth and Retention Strategy

You can no longer run a single ad creative, message concept, and landing page across all channels. Understanding how customers interact with your…
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Adobe Summit 2026 stage.

Adobe Summit 2026: The Year of Orchestration (A Northern Recap)

For every passing year in the desert, one constant stays true: Adobe Summit gets a little bigger. This year had its largest ever of 14,000 attendees…
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AEM Logos on a light gray background changing from 6.5 to cloud..

Adobe Experience Manager (AEM) 6.5 is End of Life in Less Than 1 Year: Is It Time to Panic?

Author: Beau Brewer Partner and VP, Content Supply Chain at Northern There are a few reassuring constants in the Adobe Experience Manager world. The…
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Shelves of vials in a laboratory

Building a Future-Ready Analytics Foundation for a Global Fortune 500 Healthcare Company

A global pharmaceutical company with dozens of brand-specific websites needed analytics that could scale. Each site was built and managed by different teams, making consistent tracking difficult.
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