Marketing Strategies for Retailers to Prepare Before Black Friday 2020
In recent years, there has been a steady increase in online shopping as consumers spend more time browsing and making purchases from eCommerce stores…
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Adobe Experience Manager (AEM) 6.5 is End of Life in Less Than 1 Year: Is It Time to Panic?
Author: Beau Brewer Partner and VP, Content Supply Chain at Northern There are a few reassuring constants in the Adobe Experience Manager world. The…
Building a Future-Ready Analytics Foundation for a Global Fortune 500 Healthcare Company
A global pharmaceutical company with dozens of brand-specific websites needed analytics that could scale. Each site was built and managed by different teams, making consistent tracking difficult.
Explore, Validate, and Build Your New Advertising Channel Strategy for Q4 Success
The paid media landscape is changing, and now more than ever, it's essential to determine touchpoints consumers have with your brand to identify and…
2020 Year in Review
From achieving record-breaking results, working with best-in class retailers and partners, participating in multiple charitable initiatives and…