Why Do I Need a CMS?
"Why do I need a CMS?" "I don’t have time to be updating my website!" At Echidna we work most commonly on a CMS (content management system) called…
Creating a QR Code Campaign
QR codes might be the most unused and misunderstood of the digital marketing tools out there. Doing a quick Google search exposes just as many blogs…
Social Media Can Be a Winner for Sports Organizations
In the oh-so loved world of sports, a hot topic these days is how teams, coaches and players can connect with their fan-base using social media…
Using Text Messaging in your Lead Generation
Recently I found myself in a conversation about how businesses attempt to find solid leads. WARNING, if you don't want to learn how to get first-rate…
Video Games Live at The JLC Ticket Giveaway Contest
Echidna is giving away two (2) tickets to Video Games Live! For the first time you will be able to experience the #1 Touring Game Concert in the World…
Online Content: What makes it great?
We’ve previously talked about your online content and how getting started is tough. Whether you’re writing for the web, social media or you’re writing…
Google Adwords Remarketing
What if there was a way to bring back people who visited your website but weren't converted? One advertising strategy makes this possible. It’s called…
Stage 2 : Video Games Live at The JLC Ticket Giveaway
Echidna is giving away another two (2) tickets to Video Games Live! For the first time you will be able to experience the #1 Touring Game Concert in…
If You're Different, You Don't Necessarily Have to Be Better
Last week, the client services team at Echidna headed to The Art of Marketing (#TAOM) Conference in Toronto and listened to a variety of speakers such…
Earn Your Way In
Relationship Marketing is defined as “a marketing practice that recognizes the long term value of customer relationships and extends communication…