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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

    • Our Solutions
      • Experience & Content
      • Data & Analytics
      • Performance Marketing
      • Commerce
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Northern Blog

A shopper's natural-language request for a waterproof hiking jacket returns product results and an AI explanation of why they fit.
July 23, 2026

Does Adobe Commerce Have UCP? What Merchants Need to Know

A row of six toggle switches on a dark background, five switched off in grey and one switched on in red, representing consent settings under Canada's Bill C-36.
July 17, 2026

Canada's New Privacy Law Is Coming. Here's What Bill C-36 Means for Your Business.

Retail site mockup with cards showing an AI answer, brand mention counts, and share of voice versus competitors
July 9, 2026

LLM Optimization in 2026: How Adobe and Semrush Work Together for AI Visibility

Adobe Workfront Public Sector Approval Workflow
June 24, 2026

How Adobe Workfront Keeps Public Service Work Compliant and Connected

Smiling shopper checking her phone while window shopping at a storefront, holding a shopping bag
June 18, 2026

Beyond Single-Channel Analytics: Why CJA Changes the Game

Tompkins Cortland x Northern Preview.png
June 4, 2026

How Northern Became an Extension of the Team at Tompkins Cortland

Team reviewing sticky notes and journey maps on a board during a strategy workshop
June 3, 2026

Change Management: The Often Overlooked Secret Ingredient

Side-by-side comparison of two redesigned community college websites displaying updated layouts, student testimonials, and educational program pathways with icons representing security, education, and time management
May 13, 2026

Inside Two Higher Ed Website Rebuilds with Northern and Pantheon

Adobe Summit 2026 stage.
May 8, 2026

Adobe Summit 2026: The Year of Orchestration (A Northern Recap)

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